Saturday, February 7, 2009

Quit Smoking

The Video sends a powerful message to quit smoking. It shows the harm caused by a cigarette on lungs. The video uses Figure and Ground approach to convey the harm where the figure( i.e. the napkin) exerts a considerable influence on our perception.
http://www.metacafe.com/watch/756818/quit_smoking/


4 comments:

  1. It was appealing the way video makers used the narration of the story as ground and the napkins as figures.

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  2. very convining...makes one consider about taking another drag

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  3. The video is spot on!!!
    it targets both smokers and passive smokers...
    the speakers voice is weird at first but when he states the reason for the way he speaks its horrifying!!

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  4. Good video! I guess with one watch, this is capable of scaring smokers into quitting!

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